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Doubleclick's New Shopping Campaign Tools

Sep 22, 2014

I haven't had a chance to try them but clients looking for a way to maximize some of Doubleclicks offerings have some new tools to analyze and use with your help as thier sales consultant... " Google released three reporting and optimization ...

Online Lead Generation Metrics

Sep 19, 2014

An update from The Center For Media Research on Online Lead Generation Metrics comes as a welcome influx of data that will help your clients make decisions on what they want to do and where the trend is going toward in online interaction.... " According ...

Millennial Insights

Sep 18, 2014

If you are trying to figure out Millennials and how they will integrate into your workplace, you will want to pay special attention to the MediaPost report on the demographic and how to manage them... " If you’re anxious about the impending ...

Your Retail Toy/Variety/Department Store Client Can Market To Teens

Sep 17, 2014

Want to take an interesting schedule of marketing opportunities to a toy/variety/department store client?  Engage:Teens released some tips to take to local schools for events that can tie in one or more of your clients in your campaign... " ...

Online Ad Campaigns Shifting Benchmarks

Sep 16, 2014

MarketingDaily reports that Benchmarks continue to become moving targets and certain demographics are getting harder to narrow in on and focus for results for your clients.... " Fifty-nine percent of ad impressions served across all consumer segments ...

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