Presentation Tips

Sep 1, 2015 by Mark Maier

We all have to do presentations and GoToWebinar recently posted a series of 9 tips on presenting and preparing for a compelling showing.  It goes beyond the 10/20/30 rule on a Black background with white writing...oh...the 10/20/30 rule is no more than 10 slides, no longer than a 20 minute presentation, and no writing smaller than 30 font.  Business Majors are now being taught in college that slides should not have more than 5 words on each of them and you should know your material enough not to ever look at a slide...

"Every successful webinar must begin not with the topic to be covered, but for whom the topic is being covered. Many speakers make the mistake of assuming that giving a presentation is about them as speakers. When you prepare a webinar from your perspective, no doubt you will deliver critical bits of information, but likely you will fail to pull your audience into the content. Some call this self-focused approach “the curse of knowledge.” Simply put, you often know too much about what you present. A better, more thorough approach to your presentation is to begin by focusing on the audience. Effective webinar presenters never ask themselves, “What do I want to say?” Instead, they ask, “What does my audience need to hear or learn?” These two questions might sound similar, but they are very different. By embracing an audience-focused approach, you not only engage your audience more–since you’re giving them what they need–but you will present content that scaffolds their knowledge, helping them understand your message in a way that sets them up to truly appreciate and understand your message. The audience-centric approach does require some extra work. You have to truly know your audience. Ask yourself the following three questions to help you better determine your audience’s needs:
File Attachments

498.9 KB

Related Categories