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Aug 10, 2009 by Mark Maier
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Facebook Usage At Work |
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Information |
% of Respondents |
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Workers with a Facebook account |
77% |
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Facebook users that access Facebook at work |
61% |
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Workforce accessing Facebook at work |
47% |
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Average minutes accessed per day |
15 |
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Total lost productivity to Facebook across the entire employee population |
1.47% |
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Source: Nucleus Research, July 2009 |
We all know the social media site is popular but does it warrant the effort. In a post from our IT expert Paul here at LPG, he says you would be better served focussing on your web sites and making it help make meaningful connections with the audience. In a new report from the Center for Media Rearch titled "Productivity and Security Red Flags With Facebook Use At Work" and it tells us that the average employee looks at the site for 15 minutes a day, with a low of one minute and a high of 120 minutes a day. Time that could be better spent on your web site....
"Beyond its impact on productivity, the Nucleus study also uncovered the growing use of Facebook as an alternative e-mail platform. Traditional e-mail and even personal accounts like gmail can be monitored by corporate IT, while Facebook messages are not. For organizations that have invested in security software to secure sensitive information and limit their transmission via e-mail, the use of Facebook can help users circumvent those controls, opening up the potential to violate corporate communication policies, concludes the report."
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