Guilty Halloween Pleasures

Oct 29, 2014 by Mark Maier

Have you ever stolen Halloween candy from your kids?  Driven them to a wealthy neighborhood so you know the candy you will choose from is tasty?  The Center for Media Research reports that you are not alone...

"A recent survey by RetailMeNot, found that 72% of parents admitted to taking a piece of their child’s Halloween candy, and 35% of those parents say their kids don’t know they do this!

Parents don’t want just any candy, says the report:

• 41% of parents intentionally take their kids to wealthier areas to trick-or-treat
• 48% of younger parents (18-34 year-olds) admitted to doing this

And, costumes aren’t just for kids either!

• 54% of parents will dress in costume when taking kids trick-or-treating
• 23% of parents will even try to impress other parents with their costumes

75% of Americans plan to spend money on Halloween this year, and on average, they will spend $83 on the holiday in total. "

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